Hello Facebook

Greg Price

Facebook’s business model is based heavily on the collection and sale of user data.

Fostering digital “friendships” and promoting likes are some of the beguiling tools used to keep you clicking and browsing your feeds – maintaining engagement equals income for Facebook.

Despite Facebook and its leader’s claims to value online privacy, the continued issues and perplexing security conundrums suggest the company is struggling to maintain a positive image.

In 2018, following the Cambridge Analytica debacle, Facebook promised to restrict developer access to user data.  Recent announcements by Facebook suggest the new privacy policies haven’t been applied to every developer – possibly over one-hundred application designers continue to have access to the personal data of users in Groups.

Data harvested by the developers include names, profile photos, phone numbers and Facebook reactions, such as your “likes “.  According to Facebook, despite the neglect and continued release of the data, the data hasn’t been abused or used inappropriately – trust me, I’m from Facebook.  Who knows if the data has been misused, most don’t know it’s being used by other firms.

The incredible irony in these continued abuses is Mark Zuckerberg’s statement that “the future is private”.  Is the statement dishonest or the result of poor engagement?

Here’s a simple fact.  If you use Facebook, your data is being sold.  Stop, don’t argue, don’t venture any further.  That’s Facebook’s primary source of income.  After all, you are allowed to use Facebook for “free”.

This week’s latest Facebook controversy involves a bizarre issue on the Facebook app for Apple iOS.

When you look at an image or video within the Facebook app, the Apple device’s camera activates on its own, for no known reason.  When the issue was reported, nobody had any idea why the app opened the camera.

When you open a photo within the app, swipe down and you will see that your phone’s camera is running live in the background.  Why?

Facebook has corrected the issue through a hastily-delivered fix to the Apple App store.  Simply visit the App store and download the latest version of the app.

The very peculiar thing for me, when I tested the app on a lab phone, was not once did the Facebook app ask for permission to launch the camera app.  At first, I thought the issue was a design intent that presented an impersonated camera interface or maybe a quick include to launch the camera interface rapidly. However, I moved the phone and the surroundings changed – the camera was live.

I could not reproduce the problem on an Apple device running an older version of the iOS; only the latest version, 13.2.2 presented the problem.

I haven’t noticed a formal notice of the issue from Facebook, simply the push of a new version of the app that appears to resolve the matter.

Was the problem the result of buggy software?

Maybe.

If you’re running the latest version of Apple iOS, you have a few options.

First, delete the Facebook app.

Not only will you resolve the current camera problem, but, you’ll tackle all future failures of the social media platform.

But, seriously, you don’t have to use the app to check Facebook.  You can use a web browser such as Safari or Firefox and interact with your account through a common tool.

If you’re not ready to abandon ship just yet, obviously, the easiest thing to do is update the Facebook app to the most current version.

Lastly, if for whatever reason, you can’t update the app, disable the camera access for the Facebook app in the phone’s privacy settings.  Simply visit the Settings app, select Privacy and then tap Camera.  Find the Facebook entry and toggle the green switch to off to disable the camera access.

While you’re there, take a look at the other apps that you’ve granted access to your camera.  See something you don’t like or don’t recall enabling?  Disable those too.

If you can’t tolerate the thought of deleting Facebook, I urge you to consider restricting what Facebook knows about you.  In order to do so, you must make your profile settings as private as possible.

Keep in mind, adjusting the settings to reduce data collection will not make you immune to the inspection and exchange of data; but, perhaps, tightening your settings will allow you to control more of your data and reduce what Facebook collects.

Facebook provides a security checkup – but, only on the desktop version, for now – you cannot perform the security checkup from the mobile Facebook app.  The security checkup is supposed to reveal what data is being shared.  As you observe those data, you can restrict some of the data.

The downside?

Your tailored, or customized ads and recommendations will be less specific to you – from my perspective, the creepiness will be reduced – not a bad thing.

How do you run the Facebook privacy checkup?

Click the question mark at the top of any Facebook page.  Then select Privacy Checkup.  Three options should appear: Who can see what you share, How people can find you on Facebook and Your data settings on Facebook.

Click each of the three options and adjust the settings based on your personal needs.

As you step through the privacy checkup, you will see which apps are sharing your data and which data is presented to the public. 

I recommended the security checkup to a friend recently.  He sought the feature within the app for a day or so before he emailed me.  Remember to use a desktop device and a web browser to check the settings and to make adjustments.  You can’t do this from within the mobile app.

Interestingly enough, after perusing the settings and associated data, he emailed me and asked how to remove the Facebook app and delete his profile.

Be careful as you look behind the curtain, you might not like what you see.

Be safe.

Protect IT

Greg Price

For the third week of National Cybersecurity Awareness Month, let’s review protecting your “IT”.

Your use of connected technology creates a digital footprint. Your footprint is composed of every click, share, text, email, post, GPS coordinate created by you and your devices. The wealth of data points are constantly updated and subsequently stored.

The digital data trail is enticing to cybercriminals.

Why?

The data is worth a lot.

Some of the wealthiest companies in the world survive on the richness of your digital footprint. Google and Facebook generate the overwhelming majority of their incomes through monetizing your digital data trail into a product: a collection of your behaviors.

Advertisers, and, others, are intoxicated by the power of the digital behavior profile. Due to the sheer volume of data that can be collected from connected systems and the relative ease by which the data can be consumed, an incredibly accurate impression of you can be rendered.

Continue reading “Protect IT”

Facebook officially adds dating service

This article was originally published in The Troy Messenger on September 13, 2019.

Greg Price

Last week, to some fanfare, Facebook announced the launch of Facebook Dating in the United States. I admit when I saw the press release, I wasn’t shocked.

First, let’s be honest, Facebook has been a dating platform unofficially for a long time. If you’re unaware of folks who use the service to scout would-be romantic partners, you’re not very observant. In fact, I suspect you’ve all heard someone say, “I’ll check them out on Facebook first,” when a prospective dating opportunity surfaces.

Given the number of divorce cases that I’ve assisted attorneys with over the past decade, Facebook might also be not only a “dating platform”, but rather a conduit for divorce. With the rise of FOMO (fear of missing out) among dedicated users of social media services, the anxiety of not being able to participate in an upcoming event, might also include the fear of missing out on the next best partner.

Continue reading “Facebook officially adds dating service”